LOL the brand

Logo and corporate identity design for Lol the Brand, a Greek brand specialising in children’s clothing from 0 to 12 years old. Adhering to the minimal aesthetics of the designer, the overall brand identity has been designed using simple lines. The brand’s presence has been reinforced using a floor and table stand for clothes display, unique cardboard christening boxes that can be converted into wish boxes as well as graphics for clothing collections.